The Little Miss Sunbeam® story. Created by well-know children's book illustrator Ellen Segner in the early 1940s, Little Miss Sunbeam was actually drawn from life, based on a little blue-eyed blond girl Ellen saw playing in New York City's Washington Square Park. Based upon these drawing, Ms. Segner developed the original oil painting that became the Sunbeam trademark. Sunbeam on the label has meant freshness and quality to over 3 generations of bread buyers. It's old-fashion flavor and soft, smooth texture say it all, and isn't that what enjoying bread is all about?